Roo and Barry Abrook celebrate the Eccentric – Anglepoise blog | Blog

Roo and Barry Abrook celebrate the Eccentric

Following on from the success of the Creating Balance Project, we have been continuing collaborations with a number of the participating artists and photographers. For the project, local artists, Roo and Barry Abrook created some stunning imagery that we feel really captures the spirit of Anglepoise®.  We are now delighted offer a selection of these unique prints for sale on our website

Name: Roo Abrook

Company/professional role: Artist

Company website: www.rooabrook.co.uk

Can you summarize what you do in sentence or two?
Making art, collages, prints, designing and then all the bits that go with running a business, styling for photography, liaising with buyers and press, organising deliveries, keeping accounts together, and suchlike ...

How did you first break into the industry you’re in?
A natural progression from graphic design, a background in running a fashion label and the massive love of producing art.

What gets you out of bed in the morning?
My son, usually telling me something really important about cars at an unreasonable hour… the thought of a cup of tea and of course, new projects are always inspiring; if I have a new idea I can't wait to get stuck in! I also love working on new techniques and experimentation without predetermined thoughts to where this may lead….keeping an open mind is essential to the creative process.

How do you wind down at the end of the day?
Dinner and large glass of wine!

What advice would you give someone starting out in your field?
Keep at it and believe in what you do, even when things don't go to plan! Be prepared to change your ideas, grow organically, enjoy sharing ideas and inspiring other creative people; we don't design in a vacuum and always keep your ideas true and original to yourself.

If you weren’t doing this, what might you be doing?
Oh, that's a tricky one. Probably working with animals….dog walker? Or living in Dallas close to my lovely American family.

Work aside, what’s your proudest achievement?
And that's an easy one! My family.

And your wildest dream?
To travel to unexpected places.

And your guilty pleasure?
Reading too much. I get fully absorbed in stories…. and rummaging around junk shops buying things I don't need but want.

What makes Anglepoise® timeless?  iconic?
The beauty of the fact it looks so effortless in design, knowing full well the design is very precise and engineered. "Less is more"…?

Name: Barry Abrook

Company/professional role: Designer and Production Manager for “Roo Abrook”. I also Teach Graphic Communication and Project Management for Creative Industries in further and higher education as well as liaising with creative networks of designers, musicians and skateboard companies.

Can you summarize what you do in sentence or two?
Oil the cogs of our creative machine…..ensuring everything runs as glitch free as possible.

How did you first break into the industry you’re in?
My love of music and album artwork inspired me to start designing record sleeves and flyers for local music promoters, bands and DJ’s.

What gets you out of bed in the morning?
Knowing I will be back in it later in the day.

How do you wind down at the end of the day?
A tasty meal, good music, warm ale and a spot of aimless design

What advice would you give someone starting out in your field?
Do it Yourself - be proactive in learning skills and techniques and sending ideas to people with whom you want to be involved. Accept that not all pathways lead to an open door but that the journey will provide skills that will come in useful on another design exploration. Also, that only paying customers are right!

If you weren’t doing this, what might you be doing?
Somehow involved in the music industry.

Work aside, what’s your proudest achievement?
Skateboarding for England and of course my family

And your wildest dream?
World Peace

And your guilty pleasure?
Fresh bed sheets and fluffy towels

Did you grow up with an Anglepoise®?
When I left school I was an engineering apprentice, and we had Anglepoise® lamps on our drawing boards. They were perfect for focusing light onto an area that you were working on, especially if the board was inclined. Recently I have been privileged to see the original drawings for various Anglepoise® lamps and this bought back memories that reminded me why I love design.


Photography - Claire Sambrook 

Comments

Mark Evans

December 18, 2013

We had Anglepoise lamps at work while I was a book designer in the very early 1980's. They were great for seeing what we were doing and for pranks. Swinging one over to the other side of the table to whack a colleague in the noggin. Nice to Barry doing so well in his field! Freedom of expression is a very healthy thing – whether it be tweaking vector handles on an Ipad, or skateboarding. :0)

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